Friday, April 22, 2005

Adobe Macromedia Takeover Translated

Daring Fireball has a translation of the press release by Adobe about its recent aquisition of Macromeda from PR shpeil to regular english.


What are the benefits of the combined product lines?

"Many of our customer segments are complementary and in many cases customers in those segments are using products from both companies. The combined company will be able to offer increased productivity through streamlined workflow and tighter integration. However, until the close of the transaction, the companies will continue to operate their respective businesses as usual."

Once Freehand, Fireworks, and GoLive are killed, customers will have the benefit of not having any competing apps to choose from, and we benefit from not having any competitors.

- Translation From PR-Speak to English of Selected Portions of Adobe’s ‘FAQ’ Regarding Their Acquisition of Macromedia

[Via. Daring FireballK and wazza]

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